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Published on Thursday 18 September 2025

elderly woman waving as she's running, people running at the back

Vitality Bay Run is returning in 2026 with the promise to bring fun, fitness and community spirit together again.

Following Bournemouth, Christchurch and Poole (BCP) Council’s renewed partnership with Health and Life insurer Vitality, they will continue to be the title sponsor and Official Wellness Partner of the Vitality Bay Run for a further two years.

Early bird registration is now open for runners of all ages and abilities. Mark your calendars for 22 March 2026, a day packed with community spirit and coastal charm.

Set against the stunning backdrop of Bournemouth’s seven-mile stretch of sandy beaches and the scenic Poole Bay, the event promotes a healthy, active lifestyle within our community and supports local charities. This year the local charities are Dorset Mind, The Healthbus Trust, Forest Holme Hospice and Bournemouth Foodbank.

The event offers something for everyone - whether you’re aiming for a personal best or just here for the fun, you can choose from a range of exciting races:
• Half Marathon
• 10 km
• 5 km
• 1 km Children’s Race: perfect for the youngest enthusiasts.

The Vitality Bay Run is more than a race - it’s a vibrant community event with a focus on wellbeing. Participants support local charities and enjoy running, jogging or walking along Bournemouth’s picturesque coastline in a buzzing atmosphere.

Cllr Richard Herrett, Portfolio Holder for Destination, Leisure and Commercial Operations, said: “The Vitality Bay Run is a highlight of our spring calendar - its community spirit and the atmosphere along our beautiful coast are unmatched.

“We are delighted to continue our partnership with Health and Life Insurer Vitality, strengthening our focus on wellbeing and local charity support.”

Nick Read, managing director of the Vitality Programme said: “As one of the largest employers in the area, we’re immensely proud to continue to sponsor this landmark event in the local running calendar for the next two years. The Vitality Bay Run is a fantastic event that brings the community together, inspiring people of all ages and abilities to get active and embrace healthier, more active lifestyles – something that is at the heart of everything we do at Vitality.”

Join the Action - register Now for Early Bird entry!

Visit Vitality Bournemouth Bay Run | Bournemouth Bay Run to find out more and secure your spot in the Bay Run 2026 today.

Whether you’re chasing times, sharing smiles, or cheering on young feet, there’s a place for you at the start line.

For details on becoming an official charity partner or partner sponsor, contact bay.run@bcpcouncil.gov.uk

Let the countdown to Bay Run 2026 begin!

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